McDonald's stock hit all time high on Friday
McDonald’s stock hit an all time high Friday as Wall Street cheered the company’s third quarter results, CNN Business reported.
The share price hit about $274 on Friday, a jump of roughly 3% for the day.
On Thursday, McDonald’s reported consolidated revenues of about $5.87 billion for the third quarter, a year-over-year decline not adjusting for currency fluctuations, which beat Wall Street’s expectations and started the stock moving to new levels. The company went public in 1965.
Cowen raised its price target from $280 to $293 following the results. In a note Thursday, Cowen restaurant analyst Andrew Charles wrote that “we are encouraged by [McDonald’s] proven playbook to drive US outperformance.”
The burger chain has had success with recent promotions focusing on its core products, like adult Happy Meals and celebrity meals. In the third quarter, sales at McDonald’s US stores open at least 13 months popped 6.1%.
The burger chain has been able to drive sales in part by raising its prices. In the third quarter, McDonald’s US prices were up about 10% year-over-year on average.
As companies across the board raise prices for their products, they have to take care not to scare too many customers away. Companies like Coca-Cola (KO) and PepsiCo (PEP) are offering food and drinks in smaller packages, to give customers less expensive options (even if they get a worse deal on those items). PepsiCo (PEP)’s share price also hit an all-time high Friday.